Speakers

Prerna Sampat

Communications & Website Manager
ILR Outreach and The Worker institute at Cornell

Prerna is the Communications & Website Manager for ILR Outreach and The Worker institute at Cornell. With her roots in movements for social and economic justice, Prerna has led digital marketing and shaped communications strategy at a number of organizations over the last decade. In past years, she has used a range of technical and strategic communications skills to integrate online mobilization tools Salsa and CiviCRM with Wordpress-based websites. These experiences have informed her latest efforts to integrate MailChimp into ILR’s Drupal-based website  in order to capture qualified leads, increase customer engagement and bolster enrollment. She lives in Brooklyn and spends much of her spare time watching cute baby animal videos.