Site Planning for Optimal Findability and Discoverability

Do visitors to your website:

Overlook mission-critical pages?
Complain that they can't find information that should be easily located when navigating the site?
Try to use the site search for content, but report poor result matches to their queries?
Remain unaware of new content or functionality on your website despite your best efforts?
Continue to call or email to ask questions about information that is covered in detail on the website?
Resort to using Google to locate content on your website?

If you've answered "yes" to any of the above questions, your site may suffer from low findability and discoverability.

In this presentation, you'll learn a process for identifying and addressing common findability issues.